What Is a Custom Admin Panel? What Does It Bring Your Business?
Leave the clutter of generic panels behind. We explain what a custom admin panel is, which modules it can include and what it brings your business.
Read moreFor many manufacturers and wholesalers working with a dealer network, orders still move between phone calls, WhatsApp messages and Excel files. Price lists are updated but never reach the dealers; orders are written down incorrectly; the same question is answered again every day. A B2B dealer portal brings these processes together on a single secure platform.
What is a B2B dealer portal?
A B2B (business-to-business) dealer portal is a web platform that only your approved dealers can log in to, where they see their own prices and terms and create orders or quote requests. Think of it as a private “inner door” for your dealers behind your public corporate website.
Which problems does it solve?
- Outdated price lists and orders placed at the wrong price
- Orders arriving by phone and message that are hard to track
- Recurring questions about stock, delivery times and order status
- Scattered sharing of catalogues, technical documents and certificates
- The sales team’s time being spent on routine tasks
Core modules
| Module | Description |
|---|---|
| Dealer login and approval | Application, approval and grouping |
| Group-specific prices | Prices and discounts per dealer group or account |
| Product catalogue | Specifications, variants, images and documents |
| Order / quote request | Bulk orders from the basket or price quote requests |
| Order tracking | Status, order history and reordering |
| Document centre | Downloading catalogues, price lists, certificates |
| Announcements | Campaigns and new product information |
| Reports | Order and enquiry summaries per dealer |
Integrations
The real efficiency of a B2B portal comes from talking to your existing systems. Integrations such as transferring account, stock and price data with your ERP or accounting software, having orders land in your system automatically, and notifications via shipping and SMS services are planned according to what your software supports.
Setup steps
- Process analysis: How are orders taken today, who approves them, how are prices set?
- Scope: Which modules will go live in the first phase.
- Data preparation: Organising product, price and dealer lists.
- Design and development: A simple interface that dealers find easy to use.
- Pilot: Testing and feedback with a few dealers.
- Roll-out: Bringing all dealers on board and training them.
Together with the corporate site, or separate?
For most businesses, the most efficient setup is for the public corporate site and the dealer portal to run on the same platform with shared product data. That way product information is updated in one place, and visitors and dealers see the same correct information.
Frequently Asked Questions
What is the difference between a B2B portal and an e-commerce site?
An e-commerce site sells to everyone at standard prices. In a B2B portal only approved dealers can log in; each dealer sees the prices, terms and documents defined for them and creates orders or quote requests.
Can a B2B portal integrate with accounting software?
Yes. Depending on the connection methods your ERP or accounting software offers, account, stock, price and order data can be transferred between the two systems. The scope depends on the software you use.
For a portal built for your dealer network, see our B2B, forum and custom platforms service or share your needs.
